Introducing "Greenery" - Pantone Color of the Year
Introducing "Greenery", Pantone, the self-professed "Color Institute", declares at the 2017 "Color of the Year". So, w hat exactly is a "Color of the Year"? Since 2000, Pantone has chosen a specific color and hue (in this case " Pantone 15-0343") as a "symbolic color selection" or rather a "snapshot of what we see taking place in our global culture that serves as an expression of a mood and an attitude". After last year's 2016 colors of the year, "Rose Quartz" and "Serenity", "Greenery" comes as a fresh and revitalizing tone for the year - symbolizing an energetic new beginning. Perhaps the most obvious evocation for the color is nature itself - "greenery" omnipresent throughout the natural world - luscious foliage, deep pastures of grass, and wild forestry. Color experts at Pantone reflect, "Greenery is nature's neutral". Here, a bountiful tabl...